1. About LIDH Connect
LIDH Connect provides LIDH Brain-powered customer communication and automation services for businesses, including communication through websites, email and supported messaging platforms such as WhatsApp and Instagram.
For business customers, LIDH Connect generally acts as a processor on behalf of the customer. For this website and direct enquiries, LIDH Connect acts as controller.
2. Data we process
- Contact information such as name, business email address and phone number
- Messages and conversation content
- User or account identifiers provided by connected platforms
- Technical information such as timestamps, device or browser information, IP address and log data
- Business account and integration information
- Information voluntarily provided through forms, messages or uploaded documents
3. Purpose of processing
- Provide and operate LIDH Connect
- Receive, process and respond to customer communications
- Provide LIDH Brain customer support and automation
- Route conversations to human employees when required
- Connect and operate third-party communication channels
- Maintain security, prevent abuse and troubleshoot technical issues
- Improve the reliability and quality of the services
- Comply with applicable legal obligations
4. Legal bases
Depending on the situation, processing is based on the performance of a contract or pre-contractual measures, on legitimate interests in operating and securing the service, on consent where required, and on compliance with legal obligations.
5. Third-party platforms
LIDH Connect can connect with third-party services such as Meta platforms including Instagram and WhatsApp, Google services such as Gmail, and commerce platforms such as Shopify.
When these integrations are used, information may also be processed by the relevant provider according to its own terms and privacy policies. LIDH Connect only accesses information required to provide the enabled integration.
6. LIDH Brain processing
Customer communications may be processed using automated language and decision systems (LIDH Brain) in order to understand requests, retrieve relevant business information, generate responses and determine whether human assistance is required.
Automated processing is combined with safeguards and, where appropriate, human review. No automated decisions with legal effect are taken.
7. Data sharing
Personal data may be shared with service providers only where necessary to operate LIDH Connect, including hosting, infrastructure, automated language processing and communication platform providers. Personal data is not sold.
8. Data retention
Personal data is retained only for as long as necessary for the purposes described in this Privacy Policy, to provide the relevant service, meet contractual requirements, maintain security or comply with legal obligations. Business customers can agree individual retention periods.
9. Security
Appropriate technical and organisational measures are used to protect personal data against unauthorised access, loss, misuse or alteration. Access is restricted to authorised personnel, and sensitive integration credentials are stored encrypted.
10. International data processing
Some service providers may process data outside Switzerland or the European Economic Area. Where required, appropriate safeguards such as standard contractual clauses are used for international transfers.
11. Cookies and website analytics
This website uses technically necessary storage to provide core functions such as language preference and session handling. Optional analytics are only used in anonymised or aggregated form and never to identify individual visitors.
12. Your rights
Depending on applicable law, you may request information about the processing of your personal data, request correction, deletion or restriction, object to certain processing, and request data portability.
If a business operates the communication channel you used, your request may be forwarded to that business as the responsible controller.
13. Contact
Privacy-related questions and requests can be sent to info@lidhconnect.com.
14. Changes to this Privacy Policy
This Privacy Policy may be updated when services, integrations or legal requirements change. The current version is always published on this page.